The MS&AD Insurance Group companies engage in contribution activities to local communities and the society in the field of sport, culture and education.

Support for Sport

Women’s Judo, Women’s Athletics, and Triathlon

Some of the top national and international athletes belong to the MS&AD Group’s clubs for women’s judo, women’s field and track, and triathlon. In the past, the Group has produced a number of Olympic athletes and supported them in various competitive events, helping strengthen Japan’s position in the world of sports. The Women’s Judo Club is active on the international stage and has achieved much through exchanges with athletes from other countries thus far. Through invitations to joint training sessions offered to national teams from Myanmar, Brazil, and elsewhere, the Club hopes to contribute to the promotion of judo in other countries.
The Club does not just carry out competitive activities, it also works to actively contribute to society through running classes for local residents and initiatives to communicate the fun of judo to younger generations by hosting judo classes for elementary school students.

    Judoka Ami Kondo  Athlete Misaki Tanabe  Triathlete Junpei Furuya
    Judoka Ami Kondo  Athlete Misaki Tanabe  Triathlete Junpei Furuya
Joint practice session with the Brazilian <br/>national team
Joint practice session with the Brazilian
national team
Running class (Photo: AFLO SPORT)
Running class (Photo: AFLO SPORT)

Supporting Corporate Marathon Relay Race

Participated runners
Participated runners

ADI is supporting "Osaka Corporate Marathon Relay Race" as a special corporate cooperator in an effort to boost sports and to co-develop with local activities. The race started in 1948, was deep rooted in Osaka and evolved into a traditional sports event along with the history of Osaka. For the 70th race held in January 2017, more than 1,000 teams made entries in total. From the company, 173 teams participated from broad areas centered on the Kinki region, as well as Sapporo, Kanazawa, Nagoya, Kyushu, and Tokyo, bringing excitement to the race.



Women's Soccer

JEF United Ichihara Chiba Ladies<br/>©JEF UNITED
JEF United Ichihara Chiba Ladies

Our group companies are staffed by seven soccer players of JEF United Ichihara Chiba Ladies in Division 1 of the Women’s Soccer Nadeshiko League (Japanese women’s soccer league). MSI Aioi Life is an employer of two soccer players of SFIDA Setagaya in Division 2 of the same league. These players of the two teams have been working successfully with a good balance between their playing career and work.

Support for Special Olympics

To assist athletes with intellectual disabilities, MSI serves as a premier sponsor of Special Olympics Nippon Foundation. The 2015 Special Olympics World Summer Games were held from July 25 to August 2, 2015, and participated in by over 8,000 athletes from 164 countries. At this event, 20 employees of U.S. subsidiary Mitsui Sumitomo Marine Management (U.S.A), Inc. worked as volunteers, helping the athletes. At the inaugural Unified Soccer championship held in Osaka, Japan in December 2016, 16 employees provided support for running the games and for athletes. We will continue to assist activities carried out by intellectually disabled athletes in future.

Special Olympics in Los Angels
Special Olympics in Los Angels

Activities as a Tokyo Sports Promotion Company

Diploma presentation
Diploma presentation

ADI was certified as a Fiscal 2016 Tokyo Sports Promotion Model Company(*), being given an award for the second time and for two consecutive years. This certification was intended to be: i) granted to companies engaging in initiatives that have particularly big effects on society and ripple effects concerning aid to Para-Sports and enhancement of employee health; and ii) chosen from among Fiscal 2016 Tokyo Sports Promotion Companies totaling 128. This time, the certification was given to 10 companies including ADI.


(*) What is the Tokyo Sports Promotion Company Certification Program?
The Tokyo Sports Promotion Company Certification Program is a Tokyo Metropolitan Government scheme that certifies companies that engage in an initiative to promote employee sports activities and which provide assistance in the sports segment. The government delivers a certificate and certification sticker to certified companies before releasing their corporate names on its website.

Partnership Agreement with Bodies/Sports Associations for Persons with Disabilities

Strong performance<br/>at the Kita-kyushu championship
Strong performance
at the Kita-kyushu championship

In order to support athletes pursuing their potential despite their disabilities, ADI cooperates with the following groups to support its activities: The pillar of our initiative is for many employees to visit Para-Sports venues across the country under the slogan of “See,” “Feel” and “Think.”


In April 2017, we established the Paraathlete Scholarship Program intended to support aspirational and competent athletes of a young age with the aim of fostering athletes with disabilities who will play key roles in future.
We will continue to support athletes’ sports activities while striving to assist all categories of Para-Sports events across the country.


<Partner Organizations>

ADI is an official partner of the Japanese Para-Sports Association., and has been supporting sports for persons with disabilities.
In order to further realize the community-based approach laid out in our guidelines for action, we are engaged in various activities, including cheering on athletes at the matches, setting up a support site for Pala-Sports, and setting up a panel exhibition at the local AD Club(*) "Gathering of Thanks." The foundation of our activities consists of an awareness of "watching" and "feeling," and we encourage many employees to personally attend sports matches for persons with disabilities.


(*) Based on the three pillars of providing information, corporate exchange, and contribution to the community, it is engaged in activities that play a useful role in the community.
Specifically, various seminars, exchanges between different industries, as well as environmental conservation events, disaster and crime prevention events, and various charity events are held. In addition, homepages are set up for each area, and local community information as well as business information is provided through the websites and e-mail newsletters.

Employees' watching and cheering<br/>at competitions
Employees' watching and cheering
at competitions
Scholarship certification ceremony
Scholarship certification ceremony

Support for Para-Sports

Support for the All Japan Judo Championships<br/>for the visually impaired
Support for the All Japan Judo Championships
for the visually impaired

At MSI Aioi Life, we intend to continue to provide useful support for the Persons with Disabilities to reintegrate into society, find life purpose, and improve their quality of life. To do this, we have assented to the activities of NPO Japan Blind Judo Federation, and Japan Para Athletics and are working to spread and enhance sports for the Persons with Disabilities. Every year our employees participate in the All Japan visually impaired person judo tournament as volunteers and it was covered in a webcast and watched by many of within and outside of the company. In addition, two visually impaired judo athletes employees actively balances their work and sport life.

Employment of Athletes with Disabilities

MSI promotes the employment of Persons with Disabilities with the aim of providing support for them to lead independent lives. Currently, a disabled track athlete is an employee of the company, and is training hard with the aim of participating in the Paralympics while engaging in everyday work responsibilities.
Starting from fiscal 2015, ADI began to recruit Para-Sports players in earnest. This initiative progressed further at the company, which was joined by seven athletes with disabilities in April 2017. The company is currently staffed by 15 athletes with disabilities including 5 such athletes who will participate in international games such as the Paralympics, the Deaflympics and world championships. These employees strike a good balance between work and sports activities. Moreover, transcending the boundaries between the persons with disabilities and the healthy, they regularly have information-exchange and study meetings with three athletes in women’s soccer and swimming who are aiming to participate in the Olympics.

An employee uses a special PC that <br/>makes sound to help users operate it
An employee uses a special PC that
makes sound to help users operate it
Newly hired athletes
Newly hired athletes

Promotion of Culture

Introduction of Concert Halls

Mitsui Sumitomo Insurance Shirakawa Hall

MSI Shirakawa Hall was opened in Nagoya in 1994, as the concert hall equipped with the highest level sound system in the world. As a premium hall for the community, it contributes to creation of an enriched society and is admired widely by musicians; from the world’s top artists to local amateur musicians. It is playing the positive role as music cultural facility in keeping with its mission of helping music do what it can for a better society.

Aioi Nissay Dowa Insurance THE PHOENIX HALL

ADI has positioned "The Phoenix Hall" as a site for mecenat activities in support of the arts and culture. The Hall continues to provide quality musical programs with a focus on classical music performed by artists in Japan and overseas through concerts planned by the company. Also, the hall serves as a venue for concerts on over 200 occasions annually, contributing much to the development of musical and cultural activities in the region. To make music more intimate to our customers, we made the hall more accessible and familiar. Further contributions to the local community will be made through a variety of musical activities.

Mitsui Sumitomo Insurance Cultural Foundation

The Mitsui Sumitomo Insurance Cultural Foundation(*) engages in activities aimed at supporting efforts to promote culture on the local level, and provides assistance in the fields of music and folk arts. Its main activities are "Concerts for local residents" held in civic halls in various areas and "Assistance for programs of international cultural interchange". At the end of fiscal 2016, as for "Concerts for local residents", a total of 778 concerts were held in cities, towns, and villages, around the country. In addition, "Assistance for programs of international cultural interchange", furnished 454 programs (total of 289 million yen).

(*) Mitsui Sumitomo Insurance Cultural Foundation: Established in 1988, change of status to a public welfare corporation in December 2009

A scene of concert
A scene of concert

Special co-sponsorship of the Berlin Phil 12 Cellists

Tokyo performance<br/>by the Berlin Phil 12 Cellists
Tokyo performance
by the Berlin Phil 12 Cellists

MSI Primary Life specially co-sponsored the Berlin Phil 12 Cellists concert held in July 2016 at the Suntory Hall (Akasaka, Tokyo). Having been held biennially in Tokyo on a standalone basis since 1990, this concert was co-sponsored in 2016 by the company for the sixth time since 2006, the first year of its co-sponsorship.
The Berlin Phil 12 Cellists is a unique and gorgeous chamber music group composed of the cello section of the Berlin Philharmonic Orchestra, the world’s top-class chamber group. This orchestra’s highly original and solid sound attracted worldwide audiences. The Tokyo audience was enthralled by the performance with a sound depth far transcending that of 12 cellos, based a well-coordinated ensemble, not to mention the superb techniques of individual musicians.

Exhibition of Owned Arts, "Tsubaki"

Kenzan Ogata "Sabie Tsubaki-zu Kakuzara"
Kenzan Ogata "Sabie Tsubaki-zu Kakuzara"

ADI shows its owned arts, "Tsubaki" in public art and natural history museums all around the country so that many people can observe them. Tsubaki is one flower cherished by the Japanese from olden times, which used to be the corporate symbol for the former the Dai-Tokyo Fire and Marine. A lot of people have appreciated these arts, in which the beauty of Tsubaki is portrayed by Japanese major artists.

In fiscal 2016, it showed about 30 of its artworks at a special exhibition at Oyama Chusaku Art Museum (Nihonmatsu City, Fukushima Prefecture) commemorating the 10th anniversary of the merger of the city.

Education Support

Participation in the Bell Mark Campaign

In April 2000, ADI became the first financial institution in Japan to participate in the Bell Mark campaign as a supporter, and affixes Bell Mark points to its all "TOUGH" series products which are personal fields products such as automobile insurance, fire insurance, and accident insurance.
Bellmark points are converted into collector school savings on a one-point-one-yen basis, and they can be used to buy goods needed by the school. This scheme allows each school’s equipment and environment to be upgraded. At the same time, the scheme paves the way toward providing assistance to backcountry schools, disaster-hit schools, special aid schools and developing country children.
With the arrival of the 55th anniversary of the Bell Mark campaign in 1960, the Bell Mark Education Support Foundation established the "Bell Mark Ambassador" system in 2015 to enhance the campaign.
The company was given a high recognition for not only being a Bellmark program co-sponsor but also engaging in Bellmark collection activities on a company-wide basis with the objective of aiding disaster-affected schools. So the company’s President was appointed inaugural Bellmark Ambassador.


In addition to the Bellmark ambassador appointment, ADI will strive to broaden the scope of its Bellmark activities and work to collect such points on a company-wide basis in order to improve the educational environment for children. 

Seminar at Waseda University

ADI and MS&AD Research Institute have held endowed courses at the Waseda University under the title "Insurance Business in the New Age—Facing Global Standards and the Low Birthrate, Aged Society" since 2007. The courses were opened on major subjects of significant changes in the insurance business, expounding on how to respond to the rapidly developing globalization and aging populations as well as on required deployment of customer-oriented business, etc.
To further enhance the content of the new-age insurance business, the theme of the seminar at Waseda University, we arranged for it to be held in 14 sessions for FY2016 concerning subjects including a new one, namely, property and casualty insurance market development activities using mobile devices such as smartphones.
The courses were conducted, under coordination of university teaching staff, by experts in respective fields and the MS&AD Insurance Group executives, utilizing their experience, knowhow, and networks.

Donation of Scholarships to the International University of Health and Welfare

Scene of ceremony<br/><br/>
Scene of ceremony

To address the needs of the aged society, ADI supports its scholarship program for students of the International University of Health and Welfare, which is producing human resources to support services in the medical and welfare field, in areas such as nursing care and rehabilitation for the aged to bolster its approaches to nursing services and senior business. Students recommended by the University are given scholarship grants by the time of their graduation as a general rule. A total of 152 students have graduated by fiscal 2016, they are active in each specialized field.

Assisting students

MSI provides scholarship assistance in various formats for the purpose of providing education opportunities to many competent students.

MS Amlin Bermuda Office

MS Amlin Bermuda Office provided scholarships for two scholarship programs run by the Bermuda International association and the Bermuda Insurance Institute.

PT. Asuransi MSIG (Indonesia)

* PT. Asuransi MSIG (Indonesia) provided scholarships (IDR 250,000 or about 2,000 yen per person) to 150 financially troubled primary school pupils of four schools in order to enable them to keep pursuing their academic endeavors. (This program took the form of co-sponsoring a charity project by an NPO.)

MSIG Insurance (Thailand) Public Company Limited (Thailand)

The company provided scholarship to students majoring in insurance at Chulalongkorn University and Prince of Songkla University.